Case Study: O Museum in the Mansion
Doing good by giving back.
Engaging the imagination starts with the mission
To empower people to do what they love — dare to be different — and have fun. We inspire creativity, diversity, and imagination through the fusion of the arts, science, and sports.
Mirroring the experience start to finish
A feast for the senses, this innovative museum integrates their brand through all mediums.
O Museum’s home page mirrors their brand. A globe, an O, and the innerworkings of a clock, in perpetual motion — all the religions move in the circle of life, changing and melding into each other. All you have to do to create is believe in something bigger than self.
Custom animated home page with unique circular navigation and roll-over “secret doors” engage the user and reinforce the sense of discovery they will find when they visit.
Consistent reinforcement of the brand personality
Unexpected, fun, sincere, giving, and inclusive — O Museum’s brand personality permeates everything they do.
Internal Communications and Employee Enablement
Building brands start from the inside. Employees are your ambassadors. Training tools are a must.
(training video and training manual)